Checklist
Checklist: the dealer shop launch, from the first dealers to the rollout
Everything to prepare before the first dealers order, what to watch during the two-week friendly-customer launch and how to decide on the rollout.
What you will learn
Checklist, 3 pages, PDF
- Choosing 5 to 10 friendly dealers and what to agree with them
- What your field sales team must know before the first login
- The numbers to watch: accounts, first order, weekly active dealers, online share
- The feedback workshop: questions that bring out what to fix
- The decision on the staged rollout
Step 1 of 2
How to use it
The checklist follows the launch in four phases: before the start, the first days, the two weeks and the decision afterwards. Give each phase an owner in your team. The list works on paper and in your project tool.
A look inside
- Each friendly dealer knows who to call with a question in the first week
- The reps of the friendly dealers have ordered once themselves on behalf of a dealer
- You know the date and the agenda of the feedback workshop before the start